在国际商务沟通中,价格谈判是常见环节。然而,直接说“太贵了”或“降价”容易显得无礼或不专业。使用得体、礼貌的英文邮件表达议价意愿,不仅能维护双方关系,还能提高谈判成功率。本文精选7个真实场景下的英文议价邮件模板,每一封都附带中文翻译、重点词汇解析和使用建议,帮助你在实际沟通中从容应对,优雅达成目标。
模板一:初次询价后请求折扣
💻Subject: Request for Discount on Initial Quotation
Dear [Supplier's Name],
Thank you for providing the quotation for [product/service]. The details are clear and well-presented. However, the price seems slightly above our budget. Given that this is a long-term cooperation we're considering, would you be able to offer a discount or a more favorable pricing structure?
We value quality and reliability, and we hope to establish a mutually beneficial partnership. Looking forward to your reply.
Best regards,
[Your Name]
💻主题:初始报价折扣请求
尊敬的[供应商姓名]:
感谢您提供[产品/服务]的报价单,信息清晰完整。然而,该价格略高于我们的预算。鉴于我们有意建立长期合作关系,您是否可以提供折扣或更优惠的定价方案?
我们重视品质与可靠性,也希望达成互利共赢的合作。期待您的回复。
此致
[你的名字]
点评与重点:
✅ 使用“slightly above our budget”委婉表达价格偏高,避免直接否定。
✅ 强调“long-term cooperation”和“mutually beneficial”,提升对方合作意愿。
✅ 重点词汇:quotation(报价单)、favorable pricing structure(优惠定价结构)。
模板二:批量采购请求价格优惠
💻Subject: Volume Purchase Inquiry – Request for Better Pricing
Dear [Vendor's Name],
We are planning to place a large order for [product name] in the coming weeks. Given the volume, we would like to discuss the possibility of a discounted rate.
Our initial estimate is around [quantity], and we expect this to be an ongoing requirement. Could you please revise your quotation to reflect a volume-based discount?
Thank you for your attention, and we look forward to your favorable response.
Sincerely,
[Your Name]
💻主题:批量采购询价——要求更好的定价
尊敬的[供应商姓名]:
我们计划在未来几周内大量采购[产品名称]。鉴于采购量较大,我们希望探讨获得折扣价格的可能性。
初步预估数量为[数量],且未来将持续采购。您能否调整报价,提供基于采购量的折扣?
感谢您的关注,期待您的积极回复。
此致
[你的名字]
点评与重点:
✅ “large order”和“volume-based discount”明确表达议价依据。
✅ 使用“ongoing requirement”暗示未来合作潜力,增强议价筹码。
✅ 重点句型:discuss the possibility of…(探讨……的可能性)。

模板三:对比竞争对手报价后议价
💻Subject: Price Comparison and Request for Revised Quotation
Dear [Supplier's Name],
Thank you for your prompt response and detailed quotation. We have also received offers from other suppliers, and their pricing is more competitive at this stage.
We would prefer to work with your company due to your reputation for quality and service. However, to proceed, we kindly ask if you could match or improve upon the current market rates.
We believe a revised offer would help us make a final decision in your favor.
Best regards,
[Your Name]
💻主题:价格比较和修改报价请求
尊敬的[供应商姓名]:
感谢您及时回复并提供详细报价。我们也收到了其他供应商的报价,目前他们的价格更具竞争力。
由于贵公司在品质和服务方面的良好声誉,我们更倾向于与您合作。但为了推进合作,我们恳请贵方能否匹配或优于当前市场报价?
我们相信,调整后的报价将有助于我们最终选择贵方。
此致
[你的名字]
点评与重点:
✅ 使用“more competitive”客观描述市场情况,避免贬低对方。
✅ 强调“reputation for quality”表达偏好,给予对方尊重。
✅ 重点短语:match or improve upon(匹配或优于)、make a final decision in your favor(最终选择你方)。
模板四:长期合作背景下请求年度优惠价
💻Subject: Request for Annual Pricing Agreement
Dear [Account Manager's Name],
As one of your long-standing clients, we appreciate the consistent quality and support you've provided over the past [number] years. To further strengthen our partnership, we would like to propose an annual pricing agreement.
Given our stable order volume and continued collaboration, could you offer a fixed rate for the next 12 months? This would help us with budget planning and ensure uninterrupted supply.
We hope you will consider this proposal favorably.
Warm regards,
[Your Name]
💻主题:年度定价协议申请
尊敬的[客户经理姓名]:
作为贵方的长期客户,我们非常感谢过去[数字]年来贵方提供的稳定品质与支持。为进一步加强合作关系,我们提议签订年度定价协议。
鉴于我们订单量稳定且持续合作,贵方能否为未来12个月提供固定价格?这将有助于我们预算规划,并确保供应不间断。
期待您积极考虑此提议。
此致
[你的名字]
点评与重点:
✅ 强调“long-standing clients”和“consistent quality”,建立信任基础。
✅ 提出“annual pricing agreement”作为合理诉求,体现专业性。
✅ 重点词汇:budget planning(预算规划)、uninterrupted supply(不间断供应)。
模板五:试用后希望续订并议价
💻Subject: Renewal Inquiry with Request for Discount
Dear [Support Team],
We have completed the trial period for [service name] and are satisfied with its performance. We are now considering renewal for another year.
However, before finalizing, we would like to discuss the possibility of a reduced rate, especially since we are committing to a full-year subscription. Could you please provide a revised quote with a loyalty discount?
Thank you for your support, and we look forward to continuing our collaboration.
Best regards,
[Your Name]
💻主题:续订查询及折扣申请
尊敬的[客服团队]:
我们已完成[服务名称]的试用期,对其表现感到满意。现正考虑续订一年。
但在最终确认前,我们希望探讨降低费率的可能性,尤其是我们已承诺全年订阅。您能否提供一份包含忠诚客户折扣的更新报价?
感谢您的支持,期待继续合作。
此致
[你的名字]
点评与重点:
✅ 使用“satisfied with its performance”表达认可,增强议价合理性。
✅ “loyalty discount”是常见商业术语,直接点明诉求。
✅ 重点句型:before finalizing(在最终确认前)、committing to(承诺)。

模板六:付款方式优化换取价格优惠
💻Subject: Early Payment Proposal in Exchange for Discount
Dear [Finance Team],
We appreciate your recent quotation for [product/service]. To support smoother cash flow on your end, we are willing to make early payments upon order confirmation.
In return, we kindly request a discount of [X]% as an incentive for prompt payment. This arrangement would benefit both parties and strengthen our business relationship.
Please let us know if this proposal is acceptable.
Sincerely,
[Your Name]
💻主题:提前付款以换取折扣
尊敬的[财务团队]:
感谢您提供的[产品/服务]报价。为支持贵方现金流,我们愿意在订单确认后提前付款。
作为回报,我们恳请给予[X]%的折扣,作为及时付款的激励。此安排将使双方受益,并加强合作关系。
请告知此提议是否可行。
此致
[你的名字]
点评与重点:
✅ 提出“early payment”作为交换条件,体现共赢思维。
✅ 使用“incentive for prompt payment”专业表达折扣目的。
✅ 重点短语:smooth cash flow(顺畅现金流)、strengthen business relationship(加强商业关系)。
模板七:多项目合作请求整体优惠
💻Subject: Request for Bundle Pricing on Multiple Projects
Dear [Project Manager],
We are currently managing several projects that require your [products/services]. Instead of placing separate orders, we would like to consolidate them into a single agreement.
Could you please offer a bundled pricing option? We believe this would increase efficiency for both sides and justify a more competitive overall rate.
We look forward to your proposal.
Best regards,
[Your Name]
💻主题:多个项目的捆绑定价请求
尊敬的[项目经理]:
我们目前有多个项目需要使用贵方的[产品/服务]。我们希望不再分别下单,而是整合为一份协议。
您能否提供打包定价方案?我们认为这将提升双方效率,并有理由提供更具竞争力的整体价格。
期待您的方案。
此致
[你的名字]
点评与重点:
✅ “consolidate into a single agreement”体现整合思维,提升议价空间。
✅ “bundled pricing”是商业中常见术语,指打包优惠。
✅ 重点句型:justify a more competitive rate(合理要求更优惠价格)。
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