导读:在外贸业务中,一封专业、清晰且有礼貌的英文邮件,往往是促成交易的关键。从客户初次询盘到最终成交,每个环节的沟通都至关重要。本文精心整理了9个外贸英文邮件模板,覆盖从收到询盘、产品报价、样品安排、议价谈判,到订单确认、付款提醒、出货通知及售后跟进的完整闭环流程。每个模板均附有中文翻译、重点点评与语言学习提示,帮助外贸从业者提升沟通效率,同时提高英语写作能力。
1. 回复客户询盘(Initial Inquiry Response)
📤Subject: Thank You for Your Inquiry – We’re Ready to Assist!
Dear [Customer's Name],
Thank you for your inquiry regarding our [product name]. We appreciate your interest and would be happy to provide more information.
Attached is our product catalog and detailed specification sheet for your review. If you have any specific requirements or technical questions, please feel free to let us know. We can also provide a quotation based on your requested quantity.
Looking forward to your reply.
Best regards,
[Your Name]
[Your Position]
[Company Name]
📤主题:感谢您的咨询——我们准备协助!
尊敬的[客户姓名]:
感谢您对我们[产品名称]的询盘。我们非常感谢您的关注,并乐意为您提供更多信息。
附件中是我们产品的目录和详细规格表,供您参考。如果您有任何具体要求或技术问题,请随时告知。我们也可以根据您所需的数量提供报价。
期待您的回复。
此致
敬礼!
[您的姓名]
[您的职位]
[公司名称]
✍️点评与重点:
• 开头表达感谢,体现专业与礼貌;
• 使用“would be happy to”比“can”更显主动热情;
• 附件说明清晰,引导客户进一步了解产品;
• 语言简洁,适合初次回复。
2. 发送产品报价(Sending Quotation)
📤Subject: Quotation for [Product Name] – [Your Company Name]
Dear [Customer's Name],
As requested, please find our quotation for [product name] below:
Product: [Product Name]
Model: [Model Number]
Unit Price: USD [Price] per unit
MOQ: [Minimum Order Quantity]
Delivery Time: [Number] days after order confirmation
Payment Terms: T/T 30% deposit, 70% before shipment
The price is valid for 15 days. If you have any questions or need further details, please don’t hesitate to contact us.
We look forward to your favorable reply.
Best regards,
[Your Name]
📤主题:[产品名称]报价 - [贵公司名称]
尊敬的[客户姓名]:
根据您的要求,以下是[产品名称]的报价:
产品:[产品名称]
型号:[型号]
单价:每件[价格]美元
最小起订量:[数量]
交货期:订单确认后[天数]天
付款方式:30%预付款,发货前付70%
本报价有效期为15天。如您有任何问题或需要更多资料,请随时联系我们。
期待您的积极回复。
此致
敬礼!
[您的姓名]
✍️点评与重点:
• 报价信息清晰分项列出,便于客户阅读;
• 明确报价有效期(valid for),增加紧迫感;
• “don’t hesitate to contact us”是常用礼貌表达;
• “favorable reply”为外贸邮件高频词,意为“积极回复”。
3. 安排样品寄送(Sample Arrangement)
📤Subject: Sample Shipment Confirmation for [Product Name]
Dear [Customer's Name],
We are pleased to inform you that your requested sample of [product name] has been dispatched today via [Courier Name, e.g., DHL].
Tracking Number: [Tracking Number]
Estimated Delivery: [Date]
Please check the sample upon arrival and let us know your feedback. We hope it meets your expectations.
If you decide to proceed with an order, we’d be happy to discuss terms and production schedule.
Best regards,
[Your Name]
📤主题:[产品名称]的样品发货确认
尊敬的[客户姓名]:
我们很高兴通知您,您所要求的[产品名称]样品已于今日通过[快递公司,如DHL]寄出。
运单号码:[运单号]
预计送达时间:[日期]
收到样品后请检查并告知我们您的反馈。希望样品能满足您的要求。
若您决定下单,我们很乐意进一步商讨条款与生产安排。
此致
敬礼!
[您的姓名]
✍️点评与重点:
• “dispatched”比“sent”更正式;
• 提供物流信息,体现专业服务;
• “feedback”和“meet your expectations”是客户体验关键词;
• 为后续订单铺垫,自然过渡。
4. 客户议价回应(Responding to Price Negotiation)
📤Subject: Re: Quotation for [Product Name] – Price Discussion
Dear [Customer's Name],
Thank you for your feedback on our quotation. We understand your concern about the pricing.
While our current price reflects the high quality of materials and workmanship, we can offer a 5% discount if you increase the order quantity to [new MOQ].
We believe this adjustment offers better value for both parties. Please let us know if this works for you.
Looking forward to your confirmation.
Best regards,
[Your Name]
📤 主题:[产品名称]报价 - 价格讨论
尊敬的[客户姓名]:
感谢您对我们报价的反馈。我们理解您对价格的顾虑。
虽然当前价格反映了材料和工艺的高品质,但如果您的订单数量增加到[新起订量],我们可以提供5%的折扣。
我们认为这一调整对双方都更具价值。请告知我们此方案是否可行。
期待您的确认。
此致
敬礼!
[您的姓名]
✍️点评与重点:
• 用“understand your concern”表达共情,缓和谈判气氛;
• 提出折中方案(quantity discount),推动成交;
• “better value for both parties”强调双赢,提升说服力;
• 语气坚定但不失灵活。
5. 确认订单(Order Confirmation)
📤Subject: Confirmed: Your Order #[Order Number] for [Product Name]
Dear [Customer's Name],
Thank you for placing your order with us. We are pleased to confirm your order as follows:
Order Number: [Order Number]
Product: [Product Name]
Quantity: [Quantity]
Unit Price: USD [Price]
Total Amount: USD [Total]
Delivery Date: [Date]
Payment Terms: [Terms]
Production will begin upon receipt of deposit. We will keep you updated on the progress.
Thank you again for your trust in our company.
Sincerely,
[Your Name]
📤 主题:[订单号]的[产品名称]订单已确认
尊敬的[客户姓名]:
感谢您向我们下单。我们很高兴确认您的订单信息如下:
订单号:[订单号]
产品:[产品名称]
数量:[数量]
单价:[价格]美元
总金额:[总额]美元
交货日期:[日期]
付款条件:[条款]
收到定金后将开始生产。我们会持续向您汇报生产进度。
再次感谢您对我们公司的信任。
此致
敬礼!
[您的姓名]
✍️点评与重点:
• 使用“confirmed”增强客户安全感;
• 信息完整,避免后续争议;
• “keep you updated”体现主动服务意识;
• “trust in our company”提升品牌形象。
6. 提醒支付尾款(Final Payment Reminder)
📤Subject: Reminder: Final Payment for Order #[Order Number]
Dear [Customer's Name],
We would like to remind you that the final payment of USD [Amount] for Order #[Order Number] is due before shipment.
As per our agreement, the balance of 70% must be settled prior to delivery. Once we receive the payment, we will arrange shipment immediately.
Please send the payment confirmation to us at your earliest convenience.
Thank you for your cooperation.
Best regards,
[Your Name]
📤主题:提醒:订单# [订单号]的最终付款
尊敬的[客户姓名]:
我们提醒您,订单#[订单号]的尾款[金额]美元需在发货前支付。
根据协议,70%的余款须在发货前结清。收到款项后,我们将立即安排发货。
请尽快将付款凭证发送给我们。
感谢您的配合。
此致
敬礼!
[您的姓名]
✍️点评与重点:
• 使用“reminder”而非“demand”,语气更柔和;
• 明确付款条件与后续动作,增强客户配合意愿;
• “at your earliest convenience”是礼貌催促的常用表达;
• 保持专业,避免情绪化。
7. 出货通知(Shipment Notification)
📤Subject: Shipment Completed – Order #[Order Number]
Dear [Customer's Name],
We are pleased to inform you that your order #[Order Number] has been shipped today.
Carrier: [Courier/Shipping Line]
Tracking Number: [Tracking Number]
Estimated Arrival: [Date]
Attached are the Bill of Lading, Packing List, and Commercial Invoice for your reference.
Should you have any questions upon receipt, please feel free to contact us.
Thank you for your business!
Best regards,
[Your Name]
📤主题:发货完成 - 订单编号[订单号]
尊敬的[客户姓名]:
我们很高兴通知您,您的订单#[订单号]已于今日出货。
承运方:[快递/船公司]
运单号:[运单号]
预计到达时间:[日期]
随附提单、装箱单和商业发票,供您参考。
收货时如有任何问题,请随时联系我们。
感谢您的合作!
此致
敬礼!
[您的姓名]
✍️点评与重点:
• “We are pleased to inform you”是标准出货通知开头;
• 附件文件齐全,符合国际贸易惯例;
• “Thank you for your business”增强客户好感;
• 信息完整,便于客户清关与收货。
8. 售后跟进邮件(After-Sales Follow-up)
📤Subject: How Was Your Experience with [Product Name]?
Dear [Customer's Name],
We hope your order has arrived safely and that you are satisfied with the products.
We would greatly appreciate your feedback on the quality, packaging, and delivery service. Your input helps us improve.
If you need any technical support or future orders, we’re always here to assist.
Looking forward to continuing our cooperation.
Warm regards,
[Your Name]
📤 主题:[产品名称]的使用体验如何?
尊敬的[客户姓名]:
希望您的订单已安全抵达,且您对产品感到满意。
我们非常期待您对产品质量、包装及运输服务的反馈。您的意见有助于我们不断改进。
如您需要技术支持或后续采购,我们随时为您提供帮助。
期待与您持续合作。
此致
敬礼!
[您的姓名]
✍️点评与重点:
• 体现售后服务意识,提升客户忠诚度;
• “greatly appreciate”表达真诚感谢;
• 主动提供支持,为复购打下基础;
• “Warm regards”比“Best regards”更显亲切。
9. 复购邀请邮件(Repeat Order Invitation)
📤Subject: Special Offer for Our Valued Customer – [Product Name]
Dear [Customer's Name],
Thank you again for your previous order. As one of our valued customers, we would like to offer you an exclusive 8% discount on your next order of [product name].
This special offer is valid until [Date]. We also guarantee fast production and delivery.
If you’re planning to reorder, now is the perfect time to take advantage of this offer.
Let us know your requirements and we’ll prepare a quotation right away.
Best wishes,
[Your Name]
📤主题:我们尊贵客户的特别优惠 - [产品名称]
尊敬的[客户姓名]:
再次感谢您之前的订单。作为我们的尊贵客户,我们为您特别提供[产品名称]下一次采购8%的专属折扣。
本优惠有效期至[日期]。我们还将保证快速生产和发货。
若您计划再次采购,现在正是享受优惠的最佳时机。
请告知我们您的需求,我们将立即为您准备报价。
此致
敬礼!
[您的姓名]
✍️点评与重点:
• “valued customer”提升客户归属感;
• 提供限时折扣,制造紧迫感;
• “exclusive discount”强调特殊待遇;
• 主动引导客户行动,提高转化率。
结语:以上9个外贸英文邮件模板覆盖了从询盘到成交的完整流程,语言地道、结构清晰,适合直接套用或根据实际情况修改。建议读者收藏并结合自身业务场景灵活运用,同时注意邮件礼仪与细节,逐步提升国际沟通能力与成交效率。
👉 关注 水滴英语作文网,掌握国际职场秒懂的商务英语,让邮件成为你的升职加速器!
                    