导读:在外贸工作中,与客户进行高效、专业的英文邮件沟通是成功的关键。无论是询盘回复、报价、催款还是售后服务,一封结构清晰、用语得体的邮件能极大提升客户信任度。本文精选10个外贸人日常使用频率最高的英文邮件模板,每一封都附有精准中文翻译,并配有【点评】和【重点提示】,帮助你快速掌握商务英语写作技巧,轻松应对各种客户沟通场景。
1. 初次回复客户询盘
📤Subject: Re: Inquiry about [Product Name]
Dear [Customer's Name],
Thank you for your inquiry regarding our [Product Name]. We appreciate your interest and would be happy to provide you with more information.
Please find attached our product catalog and price list for your reference. If you have any specific requirements or need a customized quote, feel free to let us know.
We look forward to the opportunity to work with you.
Best regards,
[Your Name]
[Your Position]
[Company Name]
📤主题:关于[产品名称]的询盘回复
尊敬的[客户姓名]:
感谢您对我们[产品名称]的询盘。我们非常感谢您的关注,并乐意为您提供更多信息。
随信附上我们的产品目录和价格表供您参考。如果您有具体要求或需要定制报价,请随时告知。
期待与您合作的机会。
此致
敬礼!
[您的姓名]
[您的职位]
[公司名称]
✅【点评】:这是最基础也是最重要的邮件类型。语气礼貌、信息完整,并主动提供资料,展现专业性。
✅【重点提示】:“attached” 表示“附上的”,常用于发送文件;“customized quote” 指“定制报价”,体现服务灵活性。
2. 发送报价单
📤Subject: Quotation for [Product/Service]
Dear [Customer's Name],
As requested, please find our quotation for [Product/Service] below:
Product: [Product Name]
Quantity: [Number]
Unit Price: USD [Amount]
Delivery Time: [Time Frame]
Payment Terms: [e.g., T/T 30% in advance, 70% before shipment]
If you have any questions or would like to proceed with the order, please don’t hesitate to contact us.
Looking forward to your confirmation.
Best regards,
[Your Name]
📤主题:关于[产品/服务]的报价单
尊敬的[客户姓名]:
根据您的要求,现提供[产品/服务]的报价如下:
产品:[产品名称]
数量:[数量]
单价:[金额]美元
交货时间:[时间段]
付款方式:[例如:30%预付,70%发货前付清]
如有疑问或准备下单,请随时与我们联系。
期待您的确认。
此致
敬礼!
[您的姓名]
✅【点评】:报价邮件需清晰列出关键交易条款,避免后续误解。
✅【重点提示】:“Payment Terms” 是“付款条件”,务必写明;“don’t hesitate to contact us” 是商务英语中常用客套语,表达开放沟通态度。
3. 跟进未回复客户
📤Subject: Follow-up on Our Previous Quotation
Dear [Customer's Name],
I hope this email finds you well. I’m writing to follow up on the quotation we sent you on [Date].
We haven’t heard back from you and would like to know if you have any questions or need further assistance.
Your feedback is highly appreciated, and we’re ready to support you at any time.
Best regards,
[Your Name]
📤主题:关于此前报价的跟进
尊敬的[客户姓名]:
希望您一切顺利。我写此邮件是想跟进我们于[日期]发送给您的报价单。
我们尚未收到您的回复,想了解您是否有任何疑问或需要进一步帮助。
非常期待您的反馈,我们随时准备为您提供支持。
此致
敬礼!
[您的姓名]
✅【点评】:跟进邮件不宜过于急迫,保持礼貌和关心是关键。
✅【重点提示】:“I hope this email finds you well” 是经典开场白;“follow up” 意为“跟进”,是外贸高频词。
4. 确认订单
📤Subject: Order Confirmation – [Order Number]
Dear [Customer's Name],
Thank you for your order (Ref: [Order Number]). We are pleased to confirm that we have received your purchase request.
Order Details:
Product: [Product Name]
Quantity: [Number]
Total Amount: USD [Amount]
Delivery Date: [Date]
Payment Status: [e.g., 30% deposit received]
We will begin production immediately and keep you updated on the progress.
Thank you for your trust in our company.
Best regards,
[Your Name]
📤主题:订单确认 – [订单编号]
尊敬的[客户姓名]:
感谢您的订单(参考号:[订单编号])。我们很高兴确认已收到您的采购请求。
订单详情:
产品:[产品名称]
数量:[数量]
总金额:[金额]美元
交货日期:[日期]
付款状态:[例如:已收到30%定金]
我们将立即安排生产,并持续向您更新进度。
感谢贵司对我们的信任。
此致
敬礼!
[您的姓名]
✅【点评】:确认订单邮件是建立信任的重要环节,需准确无误。
✅【重点提示】:“Order Confirmation” 是标准术语;“keep you updated” 表示“让您随时了解进展”,体现服务意识。
5. 通知发货
📤Subject: Shipment Notification – [Order Number]
Dear [Customer's Name],
We are pleased to inform you that your order (Ref: [Order Number]) has been shipped today via [Shipping Method].
Tracking Number: [Number]
Estimated Delivery Date: [Date]
Shipping Documents: Attached
Please check the attached files for details. Should you have any questions upon receipt, feel free to reach out.
Thank you for your business.
Best regards,
[Your Name]
📤主题:发货通知 – [订单编号]
尊敬的[客户姓名]:
我们很高兴通知您,您的订单(参考号:[订单编号])已于今日通过[运输方式]发出。
运单号:[号码]
预计送达时间:[日期]
运输文件:见附件
详情请查看附件。收货时如有问题,欢迎随时联系。
感谢您的合作。
此致
敬礼!
[您的姓名]
✅【点评】:及时通知发货能增强客户安全感。
✅【重点提示】:“Shipment Notification” 是标准标题;“Tracking Number” 即“追踪单号”,必须清晰标注。

6. 请求客户付款
📤Subject: Reminder: Outstanding Payment for Order [Order Number]
Dear [Customer's Name],
This is a gentle reminder that the payment for Order [Order Number] (amount: USD [Amount]) is due on [Due Date].
As of today, we have not yet received the payment. Kindly arrange the transfer at your earliest convenience.
Payment details are provided in the original invoice. Please let us know once the payment is made so we can proceed accordingly.
Thank you for your attention.
Best regards,
[Your Name]
📤主题:提醒:订单[订单编号]的未付款项
尊敬的[客户姓名]:
特此提醒,订单[订单编号](金额:[金额]美元)的付款截止日为[到期日]。
截至目前,我们尚未收到该款项。烦请尽快安排汇款。
付款信息详见原始发票。付款后请告知我们,以便我们及时处理后续事宜。
感谢您的关注。
此致
敬礼!
[您的姓名]
✅【点评】:催款邮件需礼貌但明确,避免使用强硬语气。
✅【重点提示】:“Outstanding Payment” 指“未结清款项”;“at your earliest convenience” 是委婉催促的常用表达。
7. 处理客户投诉
📤Subject: Apology and Solution for Your Concern
Dear [Customer's Name],
We sincerely apologize for the issue you’ve experienced with your recent order. We understand how important this is and truly value your feedback.
After reviewing the situation, we propose the following solution: [Explain solution, e.g., replacement, refund, discount].
We are committed to ensuring your satisfaction and hope this resolution is acceptable to you.
Thank you for bringing this to our attention.
Best regards,
[Your Name]
📤主题:关于您反馈问题的道歉与解决方案
尊敬的[客户姓名]:
对于您在最近订单中遇到的问题,我们深表歉意。我们理解此事的重要性,并非常重视您的反馈。
经核查,我们提出以下解决方案:[说明方案,如更换、退款或折扣]。
我们致力于确保您的满意,希望此方案能得到您的认可。
感谢您及时告知我们此问题。
此致
敬礼!
[您的姓名]
✅【点评】:处理投诉时,态度诚恳、反应迅速是关键。
✅【重点提示】:“We sincerely apologize” 表达真诚歉意;“propose the following solution” 是提出解决方案的标准句式。
8. 请求客户评价
📤Subject: We’d Love Your Feedback!
Dear [Customer's Name],
Thank you for choosing our products/services. We hope everything met your expectations.
We would greatly appreciate it if you could take a moment to share your experience with us. Your feedback helps us improve and serve you better.
Feel free to reply to this email or leave a review on our platform.
Looking forward to hearing from you!
Best regards,
[Your Name]
📤主题:我们期待您的反馈!
尊敬的[客户姓名]:
感谢您选择我们的产品/服务。希望一切符合您的期望。
如您能抽出片刻时间分享使用体验,我们将不胜感激。您的反馈有助于我们不断改进,提供更优质的服务。
您可直接回复此邮件,或在我们的平台上留下评价。
期待您的回复!
此致
敬礼!
[您的姓名]
✅【点评】:主动索要评价有助于积累口碑。
✅【重点提示】:“We would greatly appreciate it” 是请求帮助的礼貌表达;“share your experience” 意为“分享您的体验”。
9. 建立长期合作意向
📤Subject: Proposal for Long-term Cooperation
Dear [Customer's Name],
Thank you for your continued support and trust in our company. We truly value our business relationship.
We would like to explore the possibility of a long-term partnership, which could include benefits such as preferential pricing, priority production, and dedicated customer service.
Please let us know if you are interested, and we can discuss further details.
Looking forward to strengthening our collaboration.
Best regards,
[Your Name]
📤主题:关于建立长期合作的提议
尊敬的[客户姓名]:
感谢您一直以来对我们的支持与信任。我们非常珍视与贵司的合作关系。
我们希望探讨建立长期合作的可能性,合作内容可包括优惠价格、优先生产安排及专属客户服务等权益。
如您有兴趣,请告知我们,以便进一步沟通细节。
期待深化合作。
此致
敬礼!
[您的姓名]
✅【点评】:长期合作邮件体现战略眼光,适合已有稳定交易的客户。
✅【重点提示】:“long-term partnership” 是“长期合作”;“preferential pricing” 指“优惠定价”,是吸引客户的关键词。
10. 节日问候邮件
📤Subject: Wishing You a Wonderful [Holiday]!
Dear [Customer's Name],
On behalf of our entire team, we would like to wish you and your family a joyful and peaceful [Holiday] season.
Thank you for your continued partnership and support throughout the year. We look forward to serving you in the coming year.
Wishing you health, happiness, and success!
Warm regards,
[Your Name]
📤主题:祝您[节日]愉快!
尊敬的[客户姓名]:
我谨代表公司全体同仁,祝您和您的家人[节日]快乐,平安幸福。
感谢您一年来的合作与支持。我们期待在新的一年继续为您服务。
祝您健康、幸福、事业成功!
此致
敬礼!
[您的姓名]
✅【点评】:节日问候虽非业务邮件,但能增强客户情感联系。
✅【重点提示】:“on behalf of” 意为“代表”;“Warm regards” 比“Best regards” 更具情感温度,适合节日使用。
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