导读:节日营销如何靠英文邮件打动全球客户?

每逢节日,全球消费者购物热情高涨,是跨境电商和外贸企业提升销量的黄金时机。而一封简洁有力、情感共鸣的英文促销邮件,往往能成为订单暴涨的关键。

本文精选7个实用节日促销邮件模板,涵盖圣诞节、新年等主要节日,每个模板均提供完整英文原文、精准中文翻译,并附上【点评】与【重点词汇/句式】,帮助你轻松写出高转化率的英文营销邮件,同时提升商务英语写作能力。

模板一:节日大促开场白(通用型)

📤Subject: Celebrate the Season with Up to 50% Off!
Dear Valued Customer,
As the holidays approach, we’re spreading joy with our biggest sale of the year! For a limited time, enjoy up to 50% off all items. Whether you're shopping for loved ones or treating yourself, now is the perfect time to save.
Hurry—this offer ends December 25th. Shop now and make this season unforgettable!
Warm wishes,
The Team

📤主题:欢庆这个季节,最高可享受50%的折扣!
亲爱的尊贵客户:
随着节日临近,我们开启全年最大促销,与您共庆佳节!限时优惠,全场商品低至5折。无论您是为亲友选购礼物,还是犒赏自己,现在都是省钱的最佳时机。
抓紧时间——优惠截止至12月25日。立即选购,让这个节日季更加难忘!
诚挚祝福,
团队敬上

☑️【点评】 开场直接点明“节日”与“折扣”,营造紧迫感。“spreading joy”情感正向,适合节日氛围。结尾使用“Warm wishes”比“Best regards”更温暖,符合节日语境。
☑️【重点划出】 spreading joy, up to 50% off, limited time, treat yourself, make this season unforgettable

模板二:感恩节专属促销

📤Subject: Thanksgiving Special: Give Thanks with 40% Off
Hi [First Name],
This Thanksgiving, we’re grateful for customers like you. To show our appreciation, take 40% off your entire order with code THANKFUL40.
Offer valid from November 23 to November 27. Share the gratitude—shop now and save big!
Happy Thanksgiving,
The Team

📤主题:感恩节特惠活动:购买即可享受40%的折扣,表达您的感激之情吧!
嗨,[名字]:
今年感恩节,我们由衷感谢像您这样的客户。为表达谢意,使用优惠码 THANKFUL40 可享整单8折优惠。
优惠有效期为11月23日至27日。传递感恩之情——立即购物,畅享优惠!
感恩节快乐!
团队敬上

☑️【点评】 个性化称呼增加亲切感,使用“grateful”“appreciation”紧扣感恩节主题。优惠码命名与节日相关,增强记忆点。
☑️【重点划出】 grateful for customers like you, show our appreciation, take 40% off, valid from...to..., share the gratitude

模板三:圣诞节倒计时促销

📤Subject: 5 Days Left to Save – Christmas is Coming!
Dear [Name],
Christmas is just around the corner, and so is our biggest deal of the year! With only 5 days left, don’t miss out on 30% off all holiday collections.
Free shipping on orders over $50. Shop now before Santa arrives!
Cheers,
The Team

📤主题:还剩5天即可完成拯救行动——圣诞节即将到来!
亲爱的[名字]:
圣诞节即将到来,我们年度最大优惠也进入倒计时!仅剩5天,全场节日系列商品享7折优惠。
订单满50美元免运费。在圣诞老人到来前抓紧下单吧!
祝好,
团队敬上

☑️【点评】 使用倒计时制造紧迫感,“just around the corner”“before Santa arrives”生动形象,增强节日趣味性。加入免运费门槛,促进客单价提升。
☑️【重点划出】 just around the corner, biggest deal, only 5 days left, free shipping on orders over $50, before Santa arrives

模板四:新年促销与目标激励

📤Subject: New Year, New You – Start 2025 with 35% Off!
Hello [Name],
A new year means new goals—and new ways to look and feel your best. Kick off 2025 with 35% off all wellness and lifestyle products.
Use code SHINE25 at checkout. Here’s to a brighter, healthier year ahead!
Happy New Year,
The Team

📤主题:新年,新自我——2025年,只需支付65%的费用即可开始新生活!
你好[名字]:
新的一年意味着新的目标——也意味着焕发新面貌、感受更佳状态。用全场健康与生活方式产品75折优惠,开启你的2025年。
结账时使用优惠码 SHINE25。愿你在新的一年更加闪耀、更加健康!
新年快乐!
团队敬上

☑️【点评】 巧妙结合“新年新我”心理,将产品与“自我提升”挂钩,提升情感价值。“Here’s to...”是新年祝福常用句式,自然得体。
☑️【重点划出】 New Year, New You, new goals, kick off 2025, look and feel your best, here’s to a brighter, healthier year

模板五:情人节浪漫促销

📤Subject: Love is in the Air – 25% Off for Your Special Someone
Dear [Name],
Valentine’s Day is the perfect time to show your love. Surprise your special someone with a thoughtful gift—and enjoy 25% off all romantic picks.
Order by February 10th to guarantee delivery by February 14th.
Because love deserves to be celebrated.
With love,
The Team

📤主题:爱在空气中——为您的特别之人提供25%的折扣
亲爱的[名字]:
情人节是表达爱意的绝佳时机。用一份贴心礼物,给你的爱人惊喜——所有浪漫精选商品享75折优惠。
请于2月10日前下单,确保在2月14日前送达。
因为爱,值得被庆祝。
致以爱意,
团队敬上

☑️【点评】 语言温柔浪漫,“thoughtful gift”“special someone”精准打动情感需求。明确配送截止日期,减少售后纠纷。
☑️【重点划出】 Love is in the air, show your love, surprise your special someone, thoughtful gift, love deserves to be celebrated

模板六:节日季收官感谢信

📤Subject: Thank You for a Wonderful Holiday Season!
Hi [Name],
As the holiday season comes to a close, we want to say a heartfelt thank you for being part of our journey. Your support means the world to us.
As a token of gratitude, enjoy 20% off your next order with code HOLIDAY20.
Wishing you peace, joy, and success in the year ahead.
With gratitude,
The Team

📤主题:感谢您让我们度过了一个美好的假期季节!
嗨[名字]:
随着节日季接近尾声,我们衷心感谢您一路相伴。您的支持对我们意义非凡。
为表达谢意,使用优惠码 HOLIDAY20 可享下次购物9折优惠。
愿您在新的一年平安、喜悦、成功。
满怀感激,
团队敬上

☑️【点评】 节后发送,维系客户关系。“heartfelt thank you”“means the world to us”情感真挚,搭配返场优惠码,促进复购。
☑️【重点划出】 comes to a close, heartfelt thank you, being part of our journey, means the world to us, token of gratitude, wishing you peace, joy, and success

 

👉 关注 水滴英语作文网,掌握国际职场秒懂的商务英语,让邮件成为你的升职加速器!

#英语作文范文   #商务英语邮件    #职场英语   #大学英语作文   #英语学习资料

点赞 (102) 收藏 (5)