在全球化贸易日益频繁的今天，外贸从业者与海外客户的沟通大多依赖电子邮件。一封专业、清晰且礼貌的英文邮件，不仅能提升客户信任度，还能有效推动订单进展。然而，语言障碍常常让许多外贸人望而却步。为此，本文精心整理了10个外贸工作中最常用的英文邮件模板，涵盖询盘回复、报价、催款、订单确认等高频场景，并附上精准中文翻译、使用点评和重点词汇提示，帮助你轻松应对各类客户沟通，提升工作效率与专业形象。
1. 回复客户询盘（Inquiry Response）
📤Subject: Re: Inquiry about [Product Name]
Dear [Customer's Name],
Thank you for your inquiry regarding our [Product Name]. We appreciate your interest in our products.
As requested, please find the product specifications and pricing details attached. Should you have any further questions or require samples, feel free to let us know. We are happy to assist.
Looking forward to your reply.
Best regards,
[Your Name]
[Your Position]
[Company Name]
📤主题：关于[产品名称]的咨询
尊敬的[客户姓名]：
感谢您对我们[产品名称]的询盘，我们非常感谢您对我们产品的关注。
如您所要求，附件中为产品规格及价格详情。若您有其他问题或需要样品，请随时告知，我们将竭诚为您服务。
期待您的回复。
此致问候，
[您的姓名]
[您的职位]
[公司名称]
✍️点评与重点：
这是最基础也是最重要的邮件类型。使用“Thank you for your inquiry”开头显得礼貌专业；“feel free to let us know”表达开放态度，鼓励客户进一步沟通。重点词汇：inquiry（询盘）、specifications（规格）、attached（附件）。
2. 发送报价单（Sending Quotation）
📤Subject: Quotation for [Product/Service]
Dear [Customer's Name],
Thank you for your request. Please find our quotation for [Product/Service] as below:
- Product: [Name]
- Unit Price: USD [Amount]
- MOQ: [Number] pcs
- Delivery Time: [Number] days after order confirmation
- Payment Terms: T/T 30% in advance, 70% before shipment
The quotation is valid for 15 days. If you have any questions or wish to proceed with an order, please don’t hesitate to contact us.
Best regards,
[Your Name]
📤主题：[产品/服务]的报价单
尊敬的[客户姓名]：
感谢您的请求。以下是[产品/服务]的报价：
- 产品：[名称]
- 单价：USD [金额]
- 最小起订量：[数量]件
- 交货期：订单确认后[天数]天内
- 付款方式：30%预付，70%发货前付清
本报价有效期为15天。如您有任何问题或希望下单，请随时联系我们。
✍️点评与重点：
报价邮件需清晰列出关键信息。使用项目符号（-）提升可读性。“valid for 15 days”明确报价时效，避免后续争议。重点词汇：quotation（报价）、MOQ（最小起订量）、delivery time（交货期）、payment terms（付款方式）。
3. 跟进未回复客户（Follow-up Email）
📤Subject: Follow-up on Our Quotation
Dear [Customer's Name],
I hope this email finds you well. I’m writing to follow up on the quotation we sent on [Date].
We understand you may be busy, but we’d like to know if you have any questions or need further information. We are ready to offer support to help you make a decision.
Looking forward to hearing from you soon.
Best regards,
[Your Name]
📤主题：关于我们之前提供的报价的后续事宜
尊敬的[客户姓名]：
希望您一切顺利。我写此邮件是想跟进我们于[日期]发送的报价单。
我们理解您可能很忙，但想了解您是否有任何疑问或需要更多信息。我们随时准备为您提供支持，帮助您做出决定。
期待您的回复。
✍️点评与重点：
跟进邮件要温和有礼，避免显得催促。使用“I hope this email finds you well”体现关怀。“follow up”是外贸高频动词短语，意为“跟进”。重点句型：“We’d like to know…”、“ready to offer support”。
4. 确认订单（Order Confirmation）
📤Subject: Order Confirmation - [Order Number]
Dear [Customer's Name],
Thank you for your order. We are pleased to confirm the following details:
- Order No.: [Number]
- Product: [Name]
- Quantity: [Amount]
- Total Amount: USD [Total]
- Delivery Date: [Date]
Production will begin upon receipt of the deposit. We will keep you updated on the progress.
Thank you for your business.
Best regards,
[Your Name]
📤主题：订单确认——[订单编号]
尊敬的[客户姓名]：
感谢您的订单。我们很高兴确认以下信息：
- 订单号：[编号]
- 产品：[名称]
- 数量：[数量]
- 总金额：USD [总额]
- 交货日期：[日期]
收到定金后将开始生产，我们将持续向您汇报进度。
感谢您的合作。
✍️点评与重点：
确认订单邮件是建立信任的关键一步。使用“pleased to confirm”表达积极态度。“keep you updated”是常用表达，表示“持续更新进展”。重点词汇：deposit（定金）、production（生产）、business（业务合作）。
5. 请求付款（Payment Reminder）
📤Subject: Reminder: Payment for Order [Number]
Dear [Customer's Name],
This is a gentle reminder that the payment for Order [Number] is due on [Date].
As per our agreement, the remaining balance of USD [Amount] should be settled before shipment. Please kindly arrange the payment at your earliest convenience.
Once we receive the payment, we will proceed with the shipment immediately.
Thank you for your attention.
Best regards,
[Your Name]
📤主题：提醒：[编号]订单的付款事宜
尊敬的[客户姓名]：
此为提醒，订单[编号]的付款截止日为[日期]。
根据协议，剩余款项USD [金额]应在发货前付清。请尽快安排付款。
收到款项后，我们将立即安排发货。
感谢您的配合。
✍️点评与重点：
催款邮件需礼貌但明确。“gentle reminder”表示“温和提醒”，避免冲突。“at your earliest convenience”是委婉催促的常用表达。重点句型：“settle the balance”（结清余额）、“proceed with shipment”（安排发货）。
6. 通知发货（Shipping Notification）
📤Subject: Shipment Arranged for Order [Number]
Dear [Customer's Name],
We are pleased to inform you that your order [Number] has been shipped.
Below are the shipping details:
- Tracking Number: [Number]
- Carrier: [Name]
- Estimated Delivery: [Date]
You can track your package using the link provided by the carrier. Should you have any questions, please feel free to contact us.
Thank you for your order.
Best regards,
[Your Name]
📤主题：已为[订单编号]安排发货事宜
尊敬的[客户姓名]：
我们很高兴通知您，您的订单[编号]已安排发货。
发货详情如下：
- 追踪单号：[编号]
- 承运公司：[名称]
- 预计送达时间：[日期]
您可通过承运方提供的链接追踪包裹。如有疑问，欢迎随时联系我们。
感谢您的订单。
✍️点评与重点：
发货通知增强客户信心。“pleased to inform you”表达积极情绪。提供追踪信息体现专业服务。重点词汇：tracking number（追踪号）、carrier（承运商）、estimated delivery（预计送达）。
7. 处理客户投诉（Handling Complaint）
📤Subject: Regarding Your Concern about [Issue]
Dear [Customer's Name],
Thank you for bringing the issue with [Product/Order] to our attention. We sincerely apologize for the inconvenience caused.
We have investigated the matter and found that [brief explanation]. To resolve this, we would like to offer [solution, e.g., replacement, refund, discount].
We value your feedback and are committed to improving our service.
Looking forward to your response.
Best regards,
[Your Name]
📤主题：关于您对[相关问题]所表达的担忧
尊敬的[客户姓名]：
感谢您向我们反馈关于[产品/订单]的问题。我们对由此带来的不便深表歉意。
我们已调查此事，发现[简要说明原因]。为解决此问题，我们愿意提供[解决方案，如更换、退款、折扣]。
我们重视您的反馈，并致力于提升服务质量。
期待您的回复。
✍️点评与重点：
处理投诉时，态度诚恳至关重要。“sincerely apologize”表达真诚歉意。“investigated the matter”体现专业应对。重点句型：“We value your feedback”、“committed to improving”。
8. 请求客户评价（Request for Feedback）
📤Subject: How Was Your Experience?
Dear [Customer's Name],
We hope you are satisfied with your recent order. We would greatly appreciate it if you could share your feedback on our product and service.
Your opinion helps us improve and serve you better in the future.
Thank you for your support.
Best regards,
[Your Name]
📤主题：你的体验如何？
尊敬的[客户姓名]：
希望您对最近的订单感到满意。如您能分享对我们产品和服务的反馈，我们将不胜感激。
您的意见将帮助我们改进，并在未来为您提供更好的服务。
感谢您的支持。
✍️点评与重点：
请求反馈有助于建立长期关系。“greatly appreciate”表达高度感谢。“helps us improve”强调客户意见的价值。语气应真诚、不强求。重点词汇：feedback（反馈）、satisfied（满意）、support（支持）。
9. 感谢客户合作（Thank You Email）
📤Subject: Thank You for Your Trust and Support
Dear [Customer's Name],
On behalf of our team, I would like to extend our sincere thanks for your continued trust and support.
It has been a pleasure working with you, and we look forward to many more successful collaborations in the future.
Should you need any assistance, please don’t hesitate to reach out.
Warm regards,
[Your Name]
📤主题：感谢您的信任与支持
尊敬的[客户姓名]：
我谨代表团队，向您一直以来的信任与支持表示衷心感谢。
与您合作非常愉快，我们期待未来能有更多成功合作。
如需任何协助，请随时联系。
此致问候，
[您的姓名]
✍️点评与重点：
感谢邮件有助于增强客户黏性。“on behalf of”（代表）体现正式感。“continued trust”强调长期合作。“look forward to”表达积极期待。适合在节日或年终发送。
10. 产品推荐邮件（Product Recommendation）
📤Subject: New Arrival: [Product Name] You Might Like
Dear [Customer's Name],
We noticed you previously purchased [Related Product], so we thought you might be interested in our new [Product Name].
Key Features:
- [Feature 1]
- [Feature 2]
- [Feature 3]
Special launch price: USD [Amount] (valid for 7 days)
Let us know if you'd like more information or samples.
Best regards,
[Your Name]
📤主题：新到货商品：[产品名称]，您可能会喜欢它
尊敬的[客户姓名]：
我们注意到您曾购买过[相关产品]，因此认为您可能对我们的新品[产品名称]感兴趣。
主要特点：
- [特点1]
- [特点2]
- [特点3]
首发特惠价：USD [金额]（有效期7天）
如需更多信息或样品，请随时告知。
✍️点评与重点：
推荐邮件应基于客户历史行为，提高相关性。“you might be interested in”是温和推荐句型。“special launch price”制造紧迫感。重点词汇：new arrival（新品）、key features（主要特点）、valid for（有效期）。