导读：在国际商务交流中，邮件是议价和还盘的主要沟通方式。一封措辞得体、逻辑清晰的英文邮件，不仅能展现你的专业素养，还能在谈判中掌握主动权。本文精选8个高频使用的英文议价与还盘邮件模板，每一封都配有精准中文翻译，并附有【点评】与【重点词汇/句型】标注，帮助你快速掌握商务英语写作技巧，提升谈判成功率。
1. 初次询价后的议价请求
📤Subject: Request for Price Negotiation on Quoted Items
Dear [Supplier's Name],
Thank you for providing the quotation for the requested items. After reviewing your offer, we find the pricing slightly above our budget. Given the potential for long-term cooperation, we would like to kindly request a more competitive price, especially for bulk orders. We believe a mutually beneficial agreement can be reached.
Looking forward to your favorable reply.
Best regards,
[Your Name]
📤主题：关于报价产品的价格协商请求
尊敬的[供应商姓名]：
感谢您提供所请求产品的报价。在审阅您的报价后，我们发现价格略高于我们的预算。鉴于未来长期合作的潜力，我们希望您能提供更具竞争力的价格，尤其是针对批量订单。我们相信双方可以达成互利协议。
期待您的积极回复。
此致问候，
[您的姓名]
✅【点评】：语气礼貌且留有合作余地，使用“slightly above our budget”比直接说“too expensive”更委婉。
✅【重点】：“mutually beneficial agreement”（互利协议）是谈判中的高频表达，体现共赢思维。
2. 针对报价过高提出还盘
📤Subject: Counteroffer on Your Quotation
Dear [Supplier's Name],
We appreciate your prompt response and detailed quotation. However, after careful market analysis, we find your current pricing uncompetitive compared to similar products. We would like to propose a counteroffer of USD 8.50 per unit for an order of 10,000 units, which we believe reflects fair market value.
Please let us know if this is acceptable, or if we can discuss further adjustments.
Sincerely,
[Your Name]
📤主题：关于贵方报价的还盘
尊敬的[供应商姓名]：
感谢您及时回复并提供详细报价。然而，经过仔细的市场分析，我们发现贵方当前价格与同类产品相比缺乏竞争力。我们提议以每单位8.50美元的价格订购10,000件，我们认为这反映了合理的市场价值。
请告知此报价是否可接受，或我们是否可进一步商讨调整。
此致，
[您的姓名]
✅【点评】：用“uncompetitive”代替“too high”，更专业；提出具体数量和价格，增强可信度。
✅【重点】：“counteroffer”（还盘）是商务谈判核心术语，需准确使用。
3. 以竞争对手报价为依据议价
📤Subject: Request for Revised Quotation Based on Market Comparison
Dear [Supplier's Name],
Thank you for your quotation. We have received a more favorable offer from another supplier for a similar product. While we prefer to work with your company due to your reputation, we kindly ask if you can match or beat that price to secure our business.
We value quality and reliability, but pricing remains a key factor in our decision-making.
Best regards,
[Your Name]
📤主题：基于市场对比请求调整报价
尊敬的[供应商姓名]：
感谢您的报价。我们已从另一供应商处获得同类产品的更优惠报价。尽管我们更倾向于与贵公司合作，因贵方声誉良好，但我们恳请贵方是否能匹配或优于该价格，以赢得我们的订单。
我们重视质量与可靠性，但价格仍是决策中的关键因素。
此致问候，
[您的姓名]
✅【点评】：巧妙引用竞争对手施加压力，同时表达合作意愿，避免显得威胁。
✅【重点】：“match or beat that price”（匹配或优于该价格）是议价中常用表达。
4. 批量采购下的价格协商
📤Subject: Volume Discount Request for Large Order
Dear [Supplier's Name],
We are planning to place a substantial order of 20,000 units and would like to discuss a volume discount. Given the scale of this purchase, we expect a price reduction of at least 15%. We believe this order could be the start of an ongoing partnership.
Please provide your best offer based on this volume.
Kind regards,
[Your Name]
📤主题：大订单下的批量折扣请求
尊敬的[供应商姓名]：
我们计划订购20,000件产品，希望商讨批量折扣。鉴于此次采购规模，我们期望价格至少降低15%。我们认为此订单可成为长期合作的开端。
请基于此数量提供最优报价。
此致问候，
[您的姓名]
✅【点评】：强调“substantial order”和“ongoing partnership”，增强议价筹码。
✅【重点】：“volume discount”（批量折扣）是采购谈判中的关键概念。
5. 接受报价但要求附加服务
📤Subject: Acceptance of Quotation with Request for Additional Services
Dear [Supplier's Name],
We are pleased to accept your quotation for the goods. However, to proceed with the order, we would appreciate it if you could include free shipping and extended warranty at no extra cost. These additions would significantly enhance the value of the deal for us.
Please confirm if these terms are feasible.
Best regards,
[Your Name]
📤主题：接受报价但请求附加服务
尊敬的[供应商姓名]：
我们很高兴接受贵方对货物的报价。但为推进订单，我们希望贵方能免费提供运输及延长保修服务，且不额外收费。这些附加服务将显著提升本次交易的价值。
请确认这些条款是否可行。
此致问候，
[您的姓名]
✅【点评】：在“接受”前提下提出附加要求，心理上更易被接受。
✅【重点】：“at no extra cost”（无额外费用）是谈判中争取利益的常用表达。
6. 拒绝报价并保持合作可能
📤Subject: Regretfully Unable to Accept Current Quotation
Dear [Supplier's Name],
Thank you for your quotation. After careful consideration, we regret to inform you that the current pricing does not align with our budget. While we cannot proceed at this time, we remain interested in future collaboration and would appreciate being contacted for any price updates or promotions.
Thank you for your understanding.
Sincerely,
[Your Name]
📤主题：遗憾无法接受当前报价
尊敬的[供应商姓名]：
感谢您的报价。经慎重考虑，我们遗憾地通知您，当前价格与我方预算不符。尽管此次无法推进合作，我们仍对未来的协作保持兴趣，若贵方有价格调整或促销活动，欢迎随时联系我们。
感谢您的理解。
此致，
[您的姓名]
✅【点评】：拒绝但留有余地，维护关系，为未来合作铺路。
✅【重点】：“does not align with our budget”（与预算不符）是委婉拒绝的得体表达。
7. 多轮谈判后的最终还盘
📤Subject: Final Counteroffer for Immediate Order
Dear [Supplier's Name],
We have reviewed your revised quotation and appreciate your efforts to accommodate us. However, we are unable to accept the current terms. We would like to make a final offer of USD 9.20 per unit with immediate payment upon order confirmation. This is our best and final offer, and we hope you can accept it to close the deal promptly.
Looking forward to your confirmation.
Best regards,
[Your Name]
📤主题：针对即时订单的最终还盘
尊敬的[供应商姓名]：
我们已审阅贵方修订后的报价，并感谢您为配合我们所做的努力。然而，我们无法接受当前条款。我们提出最终报价：每单位9.20美元，并在订单确认后立即付款。此为我方最优且最终报价，望贵方能接受以尽快达成交易。
期待您的确认。
此致问候，
[您的姓名]
✅【点评】：使用“best and final offer”施加压力，同时提出“immediate payment”增加吸引力。
✅【重点】：“close the deal promptly”（尽快达成交易）体现紧迫感，促进决策。
8. 成功议价后的确认邮件
📤Subject: Confirmation of Agreed Terms and Next Steps
Dear [Supplier's Name],
Thank you for your flexibility during our negotiations. We are pleased to confirm the agreed price of USD 8.75 per unit for 15,000 units, with delivery within 30 days and free shipping included. Please issue the proforma invoice at your earliest convenience so we can proceed with payment.
We look forward to a successful partnership.
Best regards,
[Your Name]
📤主题：已达成条款及后续步骤确认
尊敬的[供应商姓名]：
感谢您在谈判中的灵活配合。我们很高兴确认已达成协议：15,000件产品，单价8.75美元，30天内交货，并包含免费运输。请尽快开具形式发票，以便我们安排付款。
期待与贵方成功合作。
此致问候，
[您的姓名]
✅【点评】：议价成功后及时确认细节，避免后续争议。
✅【重点】：“proforma invoice”（形式发票）是国际贸易中的关键文件，需准确使用。
结语：灵活运用，赢得谈判主动
以上8个英文议价与还盘邮件模板覆盖了商务谈判中的常见场景。掌握这些表达不仅能提升你的英语写作能力，更能在实际沟通中增强说服力。记住：礼貌、清晰、有理有据是成功谈判的三大支柱。建议收藏本文，结合实际情境灵活调整使用。