导读:掌握英文议价邮件,提升商务沟通效率
在国际商务交流中,能否得体、专业地提出价格协商或折扣请求,直接影响合作的成败。一封措辞得当的英文邮件不仅能展现你的专业素养,还能为谈判争取更多主动权。本文精选8个实用英文议价与折扣请求邮件模板,涵盖初次询价、批量采购、长期合作、价格异议等多种场景,每封邮件均附有精准中文翻译、重点词汇解析与使用技巧点评,帮助你轻松应对各类商务谈判,提升英语写作与沟通能力。
模板1:初次询价并试探折扣空间
Dear [Recipient's Name],
I hope this message finds you well. I’m currently evaluating potential suppliers for [product/service], and your offering caught my attention. Could you please provide a detailed quotation for [specific item or service]? Additionally, I’d like to inquire if any discounts are available, especially for first-time or trial orders.
Looking forward to your response.
Best regards,
[Your Name]
✨中文翻译:
尊敬的[收件人姓名],
您好!我目前正在评估[产品/服务]的潜在供应商,贵方的产品引起了我的关注。能否请您提供[具体产品或服务]的详细报价?此外,我想了解一下是否有折扣政策,尤其是针对首次或试订单的客户?
期待您的回复。
此致问候,
[你的名字]
点评与重点:
✅ “evaluating potential suppliers” 表达专业采购流程,显得有备而来。
✅ “caught my attention” 礼貌且积极,建立良好第一印象。
✅ “especially for first-time or trial orders” 暗示未来合作可能,增加议价筹码。
模板2:批量采购请求批量折扣
Dear [Recipient's Name],
Thank you for your previous quotation. We are planning to place a bulk order of approximately [quantity] units of [product]. Given the volume, we would like to request a special discount. Could you offer a reduced rate for this order?
We believe this could be the beginning of a long-term partnership and look forward to your favorable response.
Sincerely,
[Your Name]
✨中文翻译:
尊敬的[收件人姓名],
感谢您之前的报价。我们计划采购约[数量]件[产品]。鉴于采购量较大,我们希望能获得特别折扣。贵方能否为此订单提供优惠价格?
我们相信这可能成为长期合作的开端,期待您的积极回复。
此致,
[你的名字]
点评与重点:
✅ “bulk order” 明确表达大单采购意图,增强议价底气。
✅ “special discount” 比直接说“cheaper price”更专业。
✅ “long-term partnership” 暗示未来潜力,提升对方让利意愿。
模板3:基于竞争对手报价要求匹配价格
Dear [Recipient's Name],
Thank you for your quotation. After reviewing several options, we received a more competitive offer from another supplier. However, we prefer to work with your company due to [reason: quality, reputation, etc.]. Would you be able to match or beat that price?
We hope we can reach a mutually beneficial agreement.
Best regards,
[Your Name]
✨中文翻译:
尊敬的[收件人姓名],
感谢您的报价。在评估多个选项后,我们收到了另一家供应商更具竞争力的报价。但由于[原因:质量、声誉等],我们更倾向于与贵公司合作。贵方能否匹配或优于该价格?
希望我们能达成互利协议。
此致问候,
[你的名字]
点评与重点:
⚠️ 使用此模板需谨慎,避免显得威胁。
✅ “more competitive offer” 客观陈述,不贬低对方。
✅ “prefer to work with your company” 给予肯定,维护关系。
✅ “mutually beneficial” 强调共赢,提升合作意愿。
模板4:长期合作请求年度折扣
Dear [Recipient's Name],
We have been satisfied with your [product/service] over the past [time period]. As we plan to continue our collaboration in the coming year, we would like to discuss the possibility of an annual discount based on our ongoing partnership.
Could we schedule a call to review pricing and explore cost-saving options?
Warm regards,
[Your Name]
✨中文翻译:
尊敬的[收件人姓名],
过去[时间段]我们对贵方的[产品/服务]感到满意。由于我们计划在来年继续合作,希望能就长期合作关系探讨年度折扣的可能性。
能否安排一次通话,共同回顾价格并探讨节省成本的方案?
此致问候,
[你的名字]
点评与重点:
✅ “satisfied with” 表达认可,建立信任基础。
✅ “ongoing partnership” 强调持续合作,增强议价正当性。
✅ “cost-saving options” 比直接要折扣更委婉,易于接受。

模板5:付款方式优惠请求价格调整
Dear [Recipient's Name],
We appreciate your quotation for [product/service]. If we were to make full payment in advance, would you be willing to offer a discount? We’re looking to improve cash flow on our end and believe this could benefit both parties.
Please let us know if this is possible.
Best regards,
[Your Name]
✨中文翻译:
尊敬的[收件人姓名],
感谢您提供的[产品/服务]报价。如果我们提前全额付款,贵方是否愿意提供折扣?我们希望优化自身现金流,也相信这对双方都有利。
请告知此方案是否可行。
此致问候,
[你的名字]
点评与重点:
✅ “full payment in advance” 是议价有力筹码,对方可能接受小幅让利。
✅ “benefit both parties” 强调双赢,提升说服力。
✅ 适用于现金流稳定的采购方。
模板6:季节性促销或清仓折扣请求
Dear [Recipient's Name],
With the upcoming [season/holiday], we are preparing for a promotional campaign. We would like to inquire if you are offering any seasonal discounts or clearance deals on [product].
If so, we plan to place a larger-than-usual order and would appreciate your best possible rate.
Sincerely,
[Your Name]
✨中文翻译:
尊敬的[收件人姓名],
随着[季节/节日]临近,我们正在筹备促销活动。想了解一下贵方是否对[产品]提供季节性折扣或清仓优惠?
如有,我们将下比平时更大的订单,期待获得最优报价。
此致,
[你的名字]
点评与重点:
✅ “upcoming season/holiday” 利用时间节点增加合理性。
✅ “clearance deals” 暗示对方可能有库存压力,利于议价。
✅ “larger-than-usual order” 显示诚意,提升议价成功率。
模板7:价格异议并请求重新报价
Dear [Recipient's Name],
Thank you for your quotation. While we appreciate the quality of your [product/service], the current price is slightly above our budget. Would you be able to revise your offer or provide a more competitive rate?
We are eager to move forward and hope we can find a suitable solution.
Best regards,
[Your Name]
✨中文翻译:
尊敬的[收件人姓名],
感谢您的报价。虽然我们认可贵方[产品/服务]的质量,但当前价格略高于我们的预算。贵方能否调整报价或提供更具竞争力的价格?
我们希望推进合作,期待找到合适的解决方案。
此致问候,
[你的名字]
点评与重点:
✅ “slightly above our budget” 委婉表达价格偏高,避免直接否定。
✅ 先肯定质量,再提价格,维护关系。
✅ “eager to move forward” 表达合作意愿,促使对方让步。
模板8:基于市场变化请求价格调整
Dear [Recipient's Name],
Due to recent market changes, including [brief reason: fluctuating material costs, economic conditions, etc.], we are reviewing all vendor pricing. We kindly request a reassessment of your current rates to ensure they remain competitive and aligned with market trends.
We value our relationship and hope to continue working together under favorable terms.
Sincerely,
[Your Name]
✨中文翻译:
尊敬的[收件人姓名],
由于近期市场变化(如原材料成本波动、经济环境等),我们正在重新评估所有供应商的定价。恳请贵方重新审视当前报价,确保其具备市场竞争力并符合当前趋势。
我们重视双方合作关系,希望能在有利条件下继续合作。
此致,
[你的名字]
点评与重点:
✅ “due to recent market changes” 提供客观理由,增强请求合理性。
✅ “reassessment of your current rates” 不直接要求降价,更显专业。
✅ “value our relationship” 强调合作价值,避免对方误解为威胁。
结语:灵活运用,提升谈判软实力
以上8个英文议价与折扣请求邮件模板,覆盖常见商务场景,语言得体、结构清晰,适合不同阶段的国际沟通。建议读者根据实际情境灵活调整内容,注意语气礼貌、理由充分、逻辑清晰。掌握这些表达,不仅能提升英语写作能力,更能增强商务谈判中的主动权与专业形象。