导读：掌握外贸邮件写作，轻松打通国际订单全流程
在国际贸易中，一封专业、清晰且礼貌的英文邮件往往是促成合作的第一步。从客户初次询盘到最终确认订单，每一个环节的沟通都至关重要。本文精心整理了12个外贸全流程英文邮件模板，覆盖从初次接洽、产品报价、样品安排、谈判议价、付款方式、生产进度、验货出货到售后跟进等关键节点。
每个模板均提供完整英文原文 + 中文翻译 + 点评与重点标注，帮助外贸从业者提升英语沟通能力，同时增强客户信任感，提高成交转化率。建议收藏并灵活套用，让您的外贸邮件更专业、更高效！
1. 初次询盘回复邮件（Reply to Initial Inquiry）
📤Subject: Thank You for Your Inquiry – Product Quotation Attached
Dear [Customer's Name],
Thank you for your interest in our products. We appreciate your inquiry and are pleased to provide you with the detailed quotation as requested.
Please find the attached quotation sheet, which includes product specifications, pricing, MOQ (Minimum Order Quantity), and estimated delivery time. Should you have any further questions or require additional samples, please don’t hesitate to let us know.
We look forward to the opportunity of working with you.
Best regards,
[Your Name]
[Your Position]
[Company Name]
📤主题：感谢您的咨询——产品报价已附上
尊敬的[客户姓名]：
感谢您对我们产品的关注。我们非常感谢您的询盘，并很高兴为您提供所需的详细报价。
请查收附件中的报价单，其中包含产品规格、价格、最小起订量（MOQ）以及预计交货时间。如您有任何其他问题或需要样品，请随时与我们联系。
期待与您合作的机会。
此致
敬礼！
[您的姓名]
[您的职位]
[公司名称]
点评与重点：
✅ 开头表达感谢，体现专业与礼貌。
✅ 明确说明附件内容，方便客户查阅。
✅ 使用“don’t hesitate to let us know”是外贸邮件常用表达，鼓励客户进一步沟通。
📌 重点词汇：MOQ（Minimum Order Quantity）最小起订量，quotation 报价单。
2. 报价更新邮件（Follow-up Quotation Email）
📤Subject: Updated Quotation for Your Review
Dear [Customer's Name],
Following our previous discussion, we have reviewed your requirements and are pleased to send you our updated quotation with more competitive pricing.
Key highlights:
• Revised pricing based on larger order volume
• Improved packaging options
• Faster production turnaround
Please review the attached document and let us know if this meets your expectations. We are ready to proceed with sample production upon your confirmation.
Looking forward to your reply.
Best regards,
[Your Name]
📤主题：已更新报价，请您审核
尊敬的[客户姓名]：
根据我们之前的沟通，我们已重新评估您的需求，并很高兴为您提供更新后的更具竞争力的报价。
主要亮点：
• 根据更大订单量调整价格
• 改进包装选项
• 更快的生产周期
请查阅附件文件，并告知我们是否符合您的预期。一旦您确认，我们将立即安排样品生产。
期待您的回复。
此致
敬礼！
[您的姓名]
点评与重点：
✅ 使用“following our previous discussion”自然承接上文，适合跟进场景。
✅ 用项目符号（•）清晰列出优势，提升可读性。
✅ “ready to proceed”表达积极合作意愿。
📌 重点短语：competitive pricing 有竞争力的价格，production turnaround 生产周期。
3. 样品请求回复邮件（Sample Request Response）
📤Subject: Sample Arrangement and Shipping Details
Dear [Customer's Name],
Thank you for your sample request. We are happy to support your evaluation process.
We will prepare the requested samples and ship them via express courier within 2 business days. The tracking number will be sent to you once the package is dispatched.
Please note: Sample cost and shipping fee are [to be paid by buyer / covered by us] depending on our agreement.
Should you have any special packaging or labeling requirements, please inform us in advance.
Best regards,
[Your Name]
📤主题：样品安排与运输细节
尊敬的[客户姓名]：
感谢您的样品请求。我们很乐意支持您的评估流程。
我们将在两个工作日内准备好所需样品并通过快递寄出。包裹发出后，我们会将追踪号码发送给您。
请注意：样品费用和运费将根据我们的协议由买方承担或由我方承担。
如您有特殊包装或标签要求，请提前告知。
此致
敬礼！
[您的姓名]
点评与重点：
✅ 明确说明处理时间（within 2 business days），增强客户信任。
✅ 提供费用说明，避免后续争议。
✅ 主动询问特殊要求，体现服务细节。
📌 重点表达：express courier 快递，tracking number 追踪号。
4. 价格谈判邮件（Price Negotiation Email）
📤Subject: Price Discussion and Volume Discount Offer
Dear [Customer's Name],
Thank you for your feedback on our quotation. We understand your concern regarding the pricing.
After careful consideration, we are able to offer a special discount for an order quantity of 5,000 units or more. The revised unit price would be $X.XX, which represents a 10% reduction from our original quote.
This offer is valid for 14 days. We hope this adjustment meets your budget expectations and allows us to move forward.
Please let us know your decision at your earliest convenience.
Sincerely,
[Your Name]
📤主题：价格讨论及数量折扣优惠方案
尊敬的[客户姓名]：
感谢您对我们报价的反馈。我们理解您对价格的关注。
经过慎重考虑，若订单数量达到5,000件或以上，我们可以提供特别折扣。调整后的单价为$X.XX，比原报价降低10%。
此报价有效期为14天。希望此次调整能满足您的预算要求，并推动合作进展。
请尽快告知您的决定。
此致
[您的姓名]
点评与重点：
✅ 使用“after careful consideration”体现诚意与专业性。
✅ 明确折扣条件与有效期，制造紧迫感。
✅ 用“move forward”委婉表达推进合作。
📌 重点句型：This offer is valid for… 此报价有效期为…
5. 付款方式确认邮件（Payment Terms Confirmation）
📤Subject: Payment Terms and Proforma Invoice
Dear [Customer's Name],
We are pleased to confirm that we accept your proposed payment terms: 30% advance payment by T/T, balance 70% before shipment.
Attached is the Proforma Invoice (PI) for your review and approval. Please confirm the details and arrange the initial payment at your earliest convenience.
Once we receive the advance payment, we will begin production immediately.
Should you require any changes to the PI, please let us know within 24 hours.
Best regards,
[Your Name]
📤主题：付款条款及形式发票
尊敬的[客户姓名]：
我们很高兴确认接受您提出的付款方式：30%预付款通过电汇支付，余款70%在发货前付清。
随附形式发票（PI）供您审核与确认。请核对细节并尽快安排首付款。
收到预付款后，我们将立即开始生产。
如需对PI进行修改，请在24小时内告知我们。
此致
敬礼！
[您的姓名]
点评与重点：
✅ 明确列出付款比例与方式，避免误解。
✅ 提到“Proforma Invoice (PI)”是外贸常用术语，需准确使用。
✅ 设定修改时限（within 24 hours），提高效率。
📌 重点术语：T/T（Telegraphic Transfer）电汇，Proforma Invoice 形式发票。
6. 生产进度更新邮件（Production Update Email）
📤Subject: Production Status Update – 50% Completed
Dear [Customer's Name],
We would like to provide you with an update on your order status.
As of today, production has reached 50% completion. All materials have passed quality inspection, and the assembly process is on schedule.
We will send you photos of the semi-finished products for your reference. Full production is expected to be completed by [Date].
Thank you for your trust. We are committed to delivering high-quality products on time.
Best regards,
[Your Name]
📤主题：生产进度更新——已完成50%
尊敬的[客户姓名]：
我们想向您更新一下订单的生产进度。
截至目前，生产已完成50%。所有材料均已通过质量检验，组装流程按计划进行。
我们将发送半成品照片供您参考。预计全部生产将于[日期]完成。
感谢您的信任。我们将确保按时交付高质量产品。
此致
敬礼！
[您的姓名]
点评与重点：
✅ 主动提供进度更新，增强客户信心。
✅ 使用“on schedule”表示项目正常推进。
✅ 提供照片参考，体现透明度。
📌 重点表达：quality inspection 质量检验，on schedule 按计划。
7. 验货安排邮件（Inspection Arrangement Email）
📤Subject: Ready for Inspection – Your Order is Complete
Dear [Customer's Name],
We are pleased to inform you that your order has been fully completed and is now ready for inspection.
We invite you or your third-party inspector to visit our factory on [Date] between [Time Range]. Alternatively, we can arrange a video inspection if preferred.
Please confirm your inspection method and schedule at your earliest convenience.
Looking forward to your confirmation.
Best regards,
[Your Name]
📤主题：已准备好接受检查——您的订单已完成制作
尊敬的[客户姓名]：
我们很高兴通知您，您的订单已全部完成，现可安排验货。
我们邀请您或您的第三方检验员于[日期][时间段]来我厂验货。如您需要，我们也可安排视频验货。
请尽快确认您的验货方式和时间安排。
期待您的确认。
此致
敬礼！
[您的姓名]
点评与重点：
✅ 使用“pleased to inform you”传递积极信息。
✅ 提供两种验货方式（现场/视频），体现灵活性。
✅ “third-party inspector”是常见术语，准确表达。
📌 重点词汇：inspection 验货，video inspection 视频验货。
8. 出货通知邮件（Shipping Notification Email）
📤Subject: Shipment Details and Tracking Information
Dear [Customer's Name],
Your order has been successfully shipped today via [Shipping Method].
Please find below the shipping details:
• Container Number: [Number]
• Bill of Lading No.: [Number]
• Estimated Time of Arrival (ETA): [Date]
• Tracking Link: [Tracking Number]
Original documents will be sent to you by express within 2 working days.
Should you have any questions during transit, feel free to contact us.
Thank you for your business!
Best regards,
[Your Name]
📤主题：货物运输详情及追踪信息
尊敬的[客户姓名]：
您的订单已于今日通过[运输方式]成功出货。
出货详情如下：
• 集装箱号：[编号]
• 提单号：[编号]
• 预计到达时间（ETA）：[日期]
• 追踪号码：[追踪号]
正本单据将在两个工作日内通过快递寄出。
运输途中如有任何问题，欢迎随时联系我们。
感谢您的合作！
此致
敬礼！
[您的姓名]
点评与重点：
✅ 提供完整出货信息，专业且清晰。
✅ 使用“ETA”（Estimated Time of Arrival）是国际通用缩写。
✅ 强调“original documents”寄送时间，符合外贸流程。
📌 重点术语：Bill of Lading 提单，Tracking Link 追踪链接。
9. 提单副本发送邮件（Copy of B/L Sent）
📤Subject: Copy of Bill of Lading Attached
Dear [Customer's Name],
Please find attached the scanned copy of the Bill of Lading for your reference.
This document confirms that your goods have been loaded and are en route to [Destination Port].
We will send the original B/L by courier once available. Please ensure payment is settled according to our agreed terms before the original documents are released.
Thank you for your cooperation.
Best regards,
[Your Name]
📤主题：随附提单副本
尊敬的[客户姓名]：
随信附上提单扫描件，供您参考。
该文件确认您的货物已装船，正运往[目的港]。
正本提单将在可获取后通过快递寄出。请确保按约定条款结清款项后再领取正本单据。
感谢您的配合。
此致
敬礼！
[您的姓名]
点评与重点：
✅ 明确说明提单作用（确认装运）。
✅ 提醒付款与单据释放的关系，避免纠纷。
✅ “en route to”是“正在前往”的正式表达。
📌 重点短语：Bill of Lading 提单，settle payment 结清款项。
10. 售后服务跟进邮件（After-Sales Follow-up Email）
📤Subject: How Is Everything? After-Sales Support
Dear [Customer's Name],
We hope your order has arrived safely and meets your expectations.
We would love to hear your feedback on the product quality and service experience. If you have any questions or need further assistance, our team is always here to help.
Additionally, we are currently working on new product designs and would be happy to share updates with you.
Looking forward to continuing our partnership.
Warm regards,
[Your Name]
📤主题：最近怎么样？售后服务方面有什么需要帮助的吗？
尊敬的[客户姓名]：
希望您的订单已安全抵达，并符合您的预期。
我们非常希望了解您对产品质量和服务体验的反馈。如您有任何问题或需要进一步协助，我们的团队将随时为您提供帮助。
此外，我们正在开发新产品设计，乐意为您分享最新动态。
期待与您持续合作。
此致
[您的姓名]
点评与重点：
✅ 使用“How is everything?”亲切开场，拉近距离。
✅ 主动征求反馈，体现服务意识。
✅ 提及新产品，为后续订单铺垫。
📌 重点表达：after-sales support 售后服务，feedback 反馈。
11. 客户投诉回复邮件（Response to Customer Complaint）
📤Subject: Apology and Solution for Your Concern
Dear [Customer's Name],
We sincerely apologize for the issue you have experienced. Thank you for bringing this matter to our attention.
After investigating, we have identified the cause and are taking immediate corrective actions. As a solution, we offer [replacement / refund / discount on next order] to compensate for the inconvenience.
We value your business and are committed to improving our quality control process to prevent future occurrences.
Please let us know if this solution is acceptable.
Sincerely,
[Your Name]
📤主题：针对您所关心的问题，我们表示歉意并提出解决方案
尊敬的[客户姓名]：
对于您遇到的问题，我们深表歉意。感谢您将此事告知我们。
经调查，我们已查明原因，并正在采取立即纠正措施。作为解决方案，我们提供[更换/退款/下次订单折扣]以弥补您的不便。
我们重视与您的合作，并将致力于改进质量控制流程，防止类似情况再次发生。
请告知我们此解决方案是否可接受。
此致
[您的姓名]
点评与重点：
✅ 开头立即道歉，体现责任感。
✅ 使用“after investigating”表明已采取行动。
✅ 提供具体补偿方案，增强客户满意度。
📌 重点句型：We sincerely apologize… 我们深表歉意…
12. 长期合作邀请邮件（Invitation for Long-term Cooperation）
📤Subject: Let’s Build a Long-Term Partnership
Dear [Customer's Name],
We truly appreciate your continued support and trust in our products.
To strengthen our relationship, we would like to offer you preferential terms for future orders, including:
• Priority production scheduling
• Exclusive pricing for loyal customers
• Dedicated account manager
We believe a long-term partnership will bring mutual benefits and sustainable growth.
Please let us know if you are interested in discussing this further.
Warmest regards,
[Your Name]
📤主题：让我们建立长期的合作关系吧
尊敬的[客户姓名]：
我们衷心感谢您一直以来对我们产品的支持与信任。
为加强合作，我们愿为您的后续订单提供优惠条款，包括：
• 优先安排生产
• 老客户专属价格
• 专属客户经理服务
我们相信，长期合作将带来互利共赢与可持续发展。
如您有兴趣进一步探讨，请随时告知。
此致
[您的姓名]
点评与重点：
✅ 使用“continued support”肯定客户过往合作。
✅ 列出具体优惠，增强吸引力。
✅ “mutual benefits”是建立长期关系的核心表达。
📌 重点短语：long-term partnership 长期合作，preferential terms 优惠条款。