导读:为什么还价邮件如此重要?

在国际商务沟通中,价格谈判往往是决定合作成败的关键一步。一封得体、专业且有策略的英文还价邮件,不仅能展现你的谈判能力,还能维护双方关系,推动合作向前发展。然而,许多英语学习者在撰写此类邮件时常常感到措手不及——语气太强硬怕得罪对方,语气太软又怕失去议价空间。

本文精心整理了8个实用英文还价与议价邮件模板,涵盖初次询价还价、批量采购折扣、服务费用协商、应对涨价等多种常见场景。每个模板均配有精准中文翻译、使用说明与学习重点,帮助你在真实商务场景中自信表达,同时提升英语写作与跨文化沟通能力。

 

模板一:初次询价后礼貌还价

📤Subject: Follow-up on Quotation and Request for Better Pricing
Dear [Name],
Thank you for providing the quotation. The product looks promising, and we are interested in moving forward. However, the current price is slightly above our budget. Would you be able to offer a more competitive rate, perhaps with a small discount for an initial order? We believe this could be the start of a long-term partnership.
Looking forward to your reply.
Best regards,
[Your Name]

📤主题:关于报价的跟进及价格优惠请求
亲爱的[姓名],
感谢您提供的报价。产品看起来很有吸引力,我们有意推进合作。不过目前的价格略高于我们的预算。您能否提供更具竞争力的报价,或为首批订单给予小幅折扣?我们相信这可能是长期合作的开端。
期待您的回复。
此致问候,
[你的姓名]

点评与重点:
✅ 语气礼貌且积极,强调“长期合作”以增强议价筹码。
✅ 使用“slightly above our budget”委婉表达价格偏高,避免直接否定。
✅ “more competitive rate”是商务英语中常见表达,比“cheaper”更专业。

 

模板二:批量采购请求折扣

📤Subject: Request for Volume Discount on Bulk Order
Dear [Name],
We are preparing to place a bulk order for [Product Name] and would like to discuss pricing. Given the size of our order, we hope you can offer a volume discount. We are considering placing an initial order of [Quantity], and if the cooperation goes well, we plan to increase the volume in the future.
Could you please revise the quotation accordingly?
Sincerely,
[Your Name]

📤主题:关于大宗订单的批量折扣请求
亲爱的[姓名],
我们正准备为[产品名称]下大宗订单,希望就价格进行商讨。鉴于订单数量较大,我们希望能获得批量折扣。我们计划首批订购[数量],若合作顺利,未来还将增加采购量。
请您据此调整报价,谢谢。
此致,
[你的姓名]

点评与重点:
✅ “bulk order”和“volume discount”是关键词,准确表达商业意图。
✅ 使用“if the cooperation goes well”暗示未来潜力,增强谈判说服力。
✅ “revise the quotation”比“change the price”更正式,适合商务场景。

 

模板三:对比竞争对手报价后还价

📤Subject: Price Comparison and Negotiation Request
Dear [Name],
Thank you for your quotation. We have received offers from other suppliers with similar specifications at a lower price point. While we prefer to work with your company due to your reputation, we would appreciate it if you could match or come closer to the competitive pricing we’ve seen.
Please let us know if this is possible.
Best regards,
[Your Name]

📤主题:价格对比与议价请求
亲爱的[姓名],
感谢您的报价。我们已收到其他供应商提供的类似规格产品,价格更具优势。尽管如此,由于贵公司声誉良好,我们更倾向于与您合作。若您能匹配或接近我们所见的市场价格,我们将不胜感激。
请告知是否可行。
此致问候,
[你的姓名]

点评与重点:
✅ 引入“竞争对手报价”作为议价依据,但语气尊重,避免威胁感。
✅ “we prefer to work with your company”表达偏好,给予对方正面反馈。
✅ “match or come closer to”是灵活表达,留有协商空间。

 

模板四:对服务费用提出议价

📤Subject: Discussion on Service Fee Adjustment
Dear [Name],
We appreciate the detailed proposal you’ve sent. The scope of work is clear, but the service fee appears to be on the higher side. Given the current market rates and our budget constraints, could we discuss a revised fee structure? We are open to adjusting the timeline or deliverables if needed to reach a mutually beneficial agreement.
Looking forward to your thoughts.
Warm regards,
[Your Name]

📤主题:关于服务费用调整的讨论
亲爱的[姓名],
感谢您发送的详细提案。工作范围清晰,但服务费用略高。鉴于当前市场行情及我们的预算限制,能否商讨调整费用结构?如有需要,我们愿意调整项目时间或交付内容,以达成双方共赢的协议。
期待您的反馈。
此致问候,
[你的姓名]

点评与重点:
✅ “on the higher side”是委婉表达价格偏高的常用语。
✅ 提出“调整时间或交付内容”展现灵活性,促进协商。
✅ “mutually beneficial agreement”强调共赢,符合商务谈判原则。

模板五:接受报价但请求附加服务

📤Subject: Acceptance of Quotation with Request for Additional Support
Dear [Name],
We are happy to accept your quotation for [Product/Service]. Before finalizing the order, we would like to request additional support, such as extended warranty or free installation. Since we are committing to a long-term collaboration, we hope you can include these as part of the package.
Please confirm if this is feasible.
Best regards,
[Your Name]

📤主题:接受报价并请求附加服务
亲爱的[姓名],
我们很高兴接受您关于[产品/服务]的报价。在最终确认订单前,我们希望获得额外支持,例如延长保修期或免费安装。由于我们致力于长期合作,希望贵方能将这些服务纳入整体方案。
请确认是否可行。
此致问候,
[你的姓名]

点评与重点:
✅ 在“接受报价”的前提下提出附加要求,策略性强。
✅ “extended warranty”和“free installation”是常见附加服务术语。
✅ 使用“committing to a long-term collaboration”增强谈判合理性。

 

模板六:对方涨价后的回应与协商

📤Subject: Response to Price Increase Notice
Dear [Name],
We have received your notice of the price increase effective next month. While we understand the rising costs, this adjustment will significantly impact our budget. Before we proceed, could we discuss possible alternatives, such as locking in the current rate for a longer contract term? We value our partnership and hope to find a solution together.
Looking forward to your reply.
Sincerely,
[Your Name]

📤主题:关于涨价通知的回应
亲爱的[姓名],
我们已收到贵方下月起涨价的通知。我们理解成本上升的压力,但此次调整将对我们的预算造成较大影响。在决定下一步前,能否探讨其他替代方案,例如通过签订更长期合同来锁定当前价格?我们重视合作关系,希望共同找到解决方案。
期待您的回复。
此致,
[你的姓名]

点评与重点:
✅ 承认对方涨价的合理性,体现理解与尊重。
✅ 提出“锁定价格+长期合同”作为交换条件,展现合作诚意。
✅ “significantly impact our budget”准确表达财务压力。

 

模板七:试探性还价(用于不确定对方底线时)

📤Subject: Inquiry About Possible Price Flexibility
Dear [Name],
Thank you for the detailed quotation. We are currently evaluating our options and would like to know if there is any flexibility in the pricing. Even a small reduction could make a significant difference in our decision-making process.
We look forward to your feedback.
Best regards,
[Your Name]

📤主题:关于价格灵活性的询问
亲爱的[姓名],
感谢您提供的详细报价。我们正在评估各项选择,想了解价格方面是否有调整空间。即使小幅降价,也可能对我们的决策产生重要影响。
期待您的反馈。
此致问候,
[你的姓名]

点评与重点:
✅ “price flexibility”是试探性议价的常用表达,语气柔和。
✅ 不直接要求降价,而是“询问可能性”,降低对抗性。
✅ “make a significant difference”强调议价的心理影响,增强说服力。

 

模板八:最终确认还价结果

📤Subject: Confirmation of Agreed Pricing and Next Steps
Dear [Name],
Thank you for your willingness to adjust the pricing. We confirm that we agree to the revised rate of [Amount] for [Product/Service], as discussed. We appreciate your cooperation and flexibility.
Please proceed with the next steps, and let us know if any documentation is required from our side.
Best regards,
[Your Name]

📤主题:确认议定价格及后续步骤
亲爱的[姓名],
感谢您愿意调整价格。我们确认同意此前商定的[产品/服务]新报价[金额]。感谢您的配合与灵活态度。
请推进后续流程,并告知我方是否需要提供任何文件支持。
此致问候,
[你的姓名]

点评与重点:
✅ 及时确认协议内容,避免后续误解。
✅ 表达感谢,巩固合作关系。
✅ “proceed with the next steps”是推动项目进展的标准表达。

 

结语:掌握还价艺术,提升商务英语实战力

这8个英文还价与议价邮件模板覆盖了国际商务沟通中的核心场景,不仅帮助你在谈判中更自信地表达诉求,也通过精准用词和得体语气维护了专业形象。建议读者在实际使用时根据具体情境微调内容,并注意邮件的格式、称呼与结尾礼仪。

学习重点回顾:
🔹 使用委婉表达如“slightly above budget”“on the higher side”代替直接否定。
🔹 强调长期合作、共赢、灵活性等关键词,增强说服力。
🔹 善用“could we discuss…”“would you be able to…”等礼貌句型,提升沟通效果。

掌握这些模板,你不仅能写出专业的英文议价邮件,更能在真实商务场景中游刃有余,成为跨文化沟通的高手。

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