导读:作为新手外贸业务员,一封专业、清晰、礼貌的英文报价邮件,不仅能有效提升客户信任度,还能显著提高成交率。本文精心整理了9个实用且高频使用的英文报价邮件模板,涵盖初次报价、价格调整、批量优惠、样品请求等多种场景。每个模板均配有准确中文翻译,并附有【点评】与【重点划线】,帮助你快速掌握商务英语表达技巧,写出既专业又高效的英文邮件。
1. 初次报价邮件模板(Standard Initial Quotation)
Dear [Customer's Name],
Thank you for your inquiry. We are pleased to provide you with our quotation for the requested items as follows:
Product Name: [Product Name]
Model No.: [Model Number]
Unit Price: USD [Price] per unit
MOQ: [Minimum Order Quantity]
Delivery Time: [Number] days after order confirmation
Payment Terms: T/T 30% in advance, 70% before shipment
Please note that this quotation is valid for 15 days. Should you have any questions or require further details, feel free to contact us.
Looking forward to your reply.
Best regards,
[Your Name]
[Your Position]
[Company Name]
中文翻译:
尊敬的[客户姓名]:
感谢您的咨询。我们很高兴为您提供以下所请求产品的报价:
产品名称:[产品名称]
型号:[型号]
单价:每件[价格]美元
最小起订量:[数量]
交货时间:订单确认后[天数]天
付款方式:30%预付款,发货前付70%
请注意,本报价有效期为15天。如您有任何疑问或需要更多资料,欢迎随时联系我们。
期待您的回复。
此致
[您的姓名]
[您的职位]
[公司名称]
【点评】:这是最基础也是最常用的报价模板,结构清晰,信息完整。适用于首次回复客户询盘。
【重点划线】:quotation is valid for 15 days(报价有效期)是关键信息,提醒客户及时决策。
2. 带折扣的批量报价邮件(Quotation with Volume Discount)
Dear [Customer's Name],
Thank you for your interest in our products. Based on your requested quantity, we are pleased to offer the following discounted quotation:
Product: [Product Name]
Order Quantity: [Quantity]
Unit Price: USD [Price] (originally USD [Original Price])
Discount: [X]%
Delivery: Within [Number] days
Payment: 50% deposit, 50% upon completion
This special offer is valid until [Date]. We hope this pricing meets your expectations and look forward to building a long-term partnership.
Best regards,
[Your Name]
中文翻译:
尊敬的[客户姓名]:
感谢您对我们产品的关注。根据您所需的数量,我们很高兴提供以下折扣报价:
产品:[产品名称]
订购数量:[数量]
单价:[价格]美元(原价[原价]美元)
折扣:[X]%
交货期:[天数]天内
付款方式:50%定金,50%完成后支付
此特别优惠有效期至[日期]。希望此报价能满足您的期望,期待与您建立长期合作关系。
此致
[您的姓名]
【点评】:突出“批量优惠”能有效刺激客户下单,使用special offer增强紧迫感。
【重点划线】:valid until [Date] 创造时间压力,促进快速决策。
3. 样品请求后的报价邮件(Quotation After Sample Request)
Dear [Customer's Name],
Thank you for reviewing our sample. We hope it met your quality standards. As requested, please find our formal quotation below:
Product: [Product Name]
Sample Approved: Yes
Unit Price: USD [Price]
MOQ: [Quantity]
Lead Time: [Number] days
Shipping Method: By air / sea (as discussed)
We believe our product offers excellent value for money and are confident it will perform well in your market. Please let us know if you would like to proceed with a trial order.
Sincerely,
[Your Name]
中文翻译:
尊敬的[客户姓名]:
感谢您审阅我们的样品,希望其符合您的质量要求。根据您的要求,现提供正式报价如下:
产品:[产品名称]
样品已确认:是
单价:[价格]美元
最小起订量:[数量]
生产周期:[天数]天
运输方式:空运/海运(如前所述)
我们相信该产品性价比高,有信心在您的市场表现良好。如您希望下试订单,请随时告知。
此致
[您的姓名]
【点评】:强调“样品已确认”可增强客户信心,适合样品寄出后跟进。
【重点划线】:excellent value for money 是常用商务表达,突出性价比。
4. 价格调整通知邮件(Price Adjustment Notice)
Dear [Customer's Name],
Thank you for your continued support. Due to recent increases in raw material costs, we regret to inform you that we must adjust our pricing effective from [Date].
Previous Price: USD [Old Price]
New Price: USD [New Price]
Reason: Rising material and logistics expenses
We understand this may impact your planning and sincerely apologize for any inconvenience. We remain committed to providing high-quality products and service.
Should you place an order before [Date], the original price will still apply.
Best regards,
[Your Name]
中文翻译:
尊敬的[客户姓名]:
感谢您一直以来的支持。由于近期原材料价格上涨,我们遗憾地通知您,自[日期]起将对价格进行调整。
原价:[原价]美元
新价:[新价]美元
原因:材料与物流成本上涨
我们理解这可能影响您的计划,对此带来的不便深表歉意。我们将继续致力于提供高质量的产品与服务。
如您在[日期]前下单,仍可享受原价。
此致
[您的姓名]
【点评】:价格上调需语气委婉,说明原因并提供缓冲期,维护客户关系。
【重点划线】:due to recent increases in raw material costs 是常见合理理由,增强说服力。

5. 紧急报价邮件(Urgent Quotation Response)
Dear [Customer's Name],
Thank you for your urgent request. We have processed your quotation as a priority.
Product: [Product Name]
Unit Price: USD [Price]
Availability: In stock / Ready in [Number] days
Expedited Shipping: Available at additional cost
Delivery Estimate: [Date]
Please confirm your order as soon as possible so we can secure your shipment.
Best regards,
[Your Name]
中文翻译:
尊敬的[客户姓名]:
感谢您的紧急询价。我们已优先处理您的报价请求。
产品:[产品名称]
单价:[价格]美元
库存情况:有现货 / [天数]天内可备妥
加急运输:可提供,需额外费用
预计交货时间:[日期]
请尽快确认订单,以便我们安排发货。
此致
[您的姓名]
【点评】:适用于客户明确标注“urgent”的情况,体现响应速度与专业性。
【重点划线】:processed your quotation as a priority 展示服务优先级,增强客户好感。
6. 多产品报价邮件(Quotation for Multiple Items)
Dear [Customer's Name],
Thank you for your detailed inquiry. Please find our quotation for the following items:
1. Product A: USD [Price], MOQ [Quantity]
2. Product B: USD [Price], MOQ [Quantity]
3. Product C: USD [Price], MOQ [Quantity]
Combined shipping is available, which may reduce overall freight costs. Total estimated shipping fee: USD [Amount].
All prices are valid for 10 days. We welcome any questions or customization requests.
Best regards,
[Your Name]
中文翻译:
尊敬的[客户姓名]:
感谢您的详细询价。以下是您所列产品的报价:
1. 产品A:[价格]美元,最小起订量[数量]
2. 产品B:[价格]美元,最小起订量[数量]
3. 产品C:[价格]美元,最小起订量[数量]
可合并发货,可能降低整体运费。预估总运费:[金额]美元。
以上价格有效期为10天。欢迎提出任何问题或定制需求。
此致
[您的姓名]
【点评】:多产品报价需条理清晰,使用编号列出更易阅读。
【重点划线】:Combined shipping is available 是吸引客户整单采购的亮点。
7. 报价附带目录或规格书(Quotation with Catalog/Specifications)
Dear [Customer's Name],
Thank you for your inquiry. Attached please find our detailed quotation along with the product catalog and technical specifications for your reference.
Key Features:
- High durability
- Competitive pricing
- Customizable options available
We believe our products meet international standards and are suitable for your market. Please review the documents and let us know your feedback.
Best regards,
[Your Name]
中文翻译:
尊敬的[客户姓名]:
感谢您的询价。随信附上详细报价单、产品目录及技术规格,供您参考。
主要特点:
- 高耐用性
- 价格具竞争力
- 可提供定制选项
我们相信产品符合国际标准,适合您的市场。请查阅附件并反馈意见。
此致
[您的姓名]
【点评】:附件类邮件需明确说明“attached”,增强专业感。
【重点划线】:Attached please find... 是正式邮件中常用句型,值得记忆。
8. 重新报价邮件(Revised Quotation)
Dear [Customer's Name],
Thank you for your feedback. As requested, we have revised our quotation based on your updated requirements.
Revised Unit Price: USD [New Price]
Changes: [Brief explanation, e.g., packaging change, quantity adjustment]
Validity: 14 days
Delivery: [New Timeframe]
We hope the updated offer better suits your needs. Please feel free to contact us for further adjustments.
Best regards,
[Your Name]
中文翻译:
尊敬的[客户姓名]:
感谢您的反馈。根据您的最新要求,我们已对报价进行修改。
调整后单价:[新价格]美元
变更内容:[简要说明,如包装变更、数量调整]
有效期:14天
交货期:[新时间]
希望新报价更符合您的需求。如需进一步调整,欢迎随时联系。
此致
[您的姓名]
【点评】:用于客户提出修改意见后,体现灵活与配合度。
【重点划线】:revised quotation based on your updated requirements 明确回应客户需求。
9. 报价后跟进邮件(Follow-up After Quotation)
Dear [Customer's Name],
I hope this email finds you well. I'm following up on the quotation we sent on [Date] regarding [Product Name].
Have you had a chance to review it? We would appreciate your feedback and are ready to assist with any further information or samples you may need.
If there are any concerns about price, MOQ, or delivery, please let us know — we’re happy to discuss possible solutions.
Looking forward to your response.
Best regards,
[Your Name]
中文翻译:
尊敬的[客户姓名]:
希望您一切安好。我谨此跟进我们于[日期]发送的关于[产品名称]的报价单。
您是否已有机会审阅?我们期待您的反馈,并可随时提供更多信息或样品。
如对价格、起订量或交货期有任何顾虑,请告知我们,我们乐意商讨可行方案。
期待您的回复。
此致
[您的姓名]
【点评】:报价后3-5天跟进是关键,此模板语气友好,不显催促。
【重点划线】:I'm following up on the quotation 是标准跟进表达,自然得体。