Fashion is the style and custom prevalent at a given time, and is most commonly used to describe the popular clothing style. For the purpose of beauty, people like to chase fashion, we can find the company promote different styles in different season. On my opinion, the pursuit of fashion has positive significance, while we should not over the limitation.
On the one hand, fashion promotes the development of economy. When the company promotes the new style, people will be longing for the products, so they are willing to spend money on them. This also gives the company motivation to develop the new products.
On the other hand, the pursuit of the fashion should be controlled in the certain limitation. Some people pursue the fashion just for the purpose of showing off, so they buy the newly products as more as possible. It is known to all that the newly style is very expensive, not everyone can afford them. Some even borrow money to buy the products. These are unwise consumption.